marketing hype

Marketing hype refers to the use of exaggerated claims, persuasive language, or intensive promotional tactics designed to generate excitement, attention, or strong interest in a product, service, or event—often emphasizing its benefits while downplaying limitations or realistic expectations.
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  1. Three Tests to Tell Real AI From a Marketing Toy

    Three Tests to Tell Real AI From a Marketing Toy

    Three Tests to Tell Real AI From a Marketing Toy Every breakthrough technology follows the same path: first fear, then dismissal, and eventually reckless overuse. Artificial intelligence is no exception. After years of panic about machine uprisings, we now face the opposite problem — adding the...
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