Trump Media Reports $55 Million Loss Despite $1.3 Billion Bitcoin Bet
Trump Media & Technology Group, the parent company of Truth Social, reported a $54.8 million loss for the third quarter — even as it continues to expand its $1.3 billion Bitcoin portfolio.
Quarterly Results Show Mounting Losses
The company’s net loss widened sharply from $19.3 million a year earlier, while quarterly revenue slipped to $972,900 from just over $1 million in the same period last year. Despite increasing its exposure to digital assets, Trump Media’s operating expenses and falling ad revenue continue to weigh heavily on its balance sheet.
Trump Media’s stock (ticker DJT) closed down 1.73 percent on November 7 at $13.10 per share, before inching slightly higher to $13.20 in after-hours trading. Analysts note that investor sentiment remains cautious as the company struggles to turn its social-media venture into a sustainable business.
Massive Bitcoin Holdings Highlight Strategic Shift
As of September 30, the firm held 11,542 BTC — valued at roughly $1.3 billion — following a series of purchases that began in late July. The company said it plans to continue accumulating Bitcoin and may also explore “other promising cryptocurrencies” as part of a diversification strategy.
Executives at Trump Media describe the crypto accumulation as a “long-term reserve strategy” designed to strengthen the firm’s financial position amid volatile advertising markets. The move has drawn comparisons to corporate giants like MicroStrategy and Tesla, both of which pioneered large-scale Bitcoin treasury strategies.
Balancing Ambition and Risk
While the company’s growing Bitcoin stack makes it one of the largest private crypto holders in the United States, analysts warn that Trump Media’s reliance on digital assets could amplify volatility. With Bitcoin’s price fluctuating around $106,000, the company’s paper gains or losses could swing dramatically each quarter.
Still, supporters view the initiative as a bold play consistent with Donald Trump’s public embrace of crypto. “The President has always understood the power of hard assets and independence from the traditional financial system,” one insider commented.
Outlook: High Stakes Ahead
Trump Media’s next earnings report will reveal whether its crypto-heavy strategy pays off — or exposes the company to even greater financial pressure. For now, the firm continues to frame Bitcoin as both an ideological and economic hedge, betting that digital assets will outperform traditional markets in 2026 and beyond.
Editorial Team — CoinBotLab